A marketing funnel is the journey that takes a potential guest from discovering your hotel to making a booking. Repetitively. Traditionally a marketing funnel is a cone that you fill…
Online Marketing
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Having a great listing is critical to booking success on Airbnb. Whether you’re a vacation rental, a B&B or hotel, follow these easy tips to get the most out of…
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Creating videos (or a series of them) to tell your story is a no-brainer; particularly catchy, promo videos. But how exactly do you move from wanting a killer promo video…
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Drum rolls, please. Here’s a list of our top 10 most popular blogs. 10. Four Tips to Get the Most out of Your Listing with Booking.Com If you’re connected to…
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Are you knee-deep in your 2019 plans for still to make a start? Wherever you are in the process, here are some trends and tools that should be top of…
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The right aesthetics, a few creative focal points, some playful props, and attentive service can get your property on the ladder to becoming an Insta-star. Here are some tips to…
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FeaturedHotel ManagementOnline Marketing
Top Facebook, Google And YouTube Updates You Can’t Afford to Miss
21 November 2018[apester-exclude-playlist] In case you missed it, here are some key updates from the big guns – Google, Facebook and YouTube – and emerging trends that you should care about. Some…
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[apester-exclude-playlist] If a guest has a good experience at your property, they’ll tell a friend or family. Chances are these people might want to check you out themselves. This cycle…
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More than half a century on, bots are finally beginning to win. Let’s explore why you need to give these ‘human wannabes’ a go? 25-year old Mary is looking to…
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Hotel ManagementOnline MarketingTips & Trends
How Artificial Intelligence Is Revolutionizing the Travel Industry
16 October 2018Artificial intelligence (AI) now infiltrates every element of the travel process. Today, website chatbots, personalized search platforms, and in-room virtual assistants are being deployed to improve customer engagement, boost conversion…